Featured Facebook Campaigns: Toys “R” Us, Taco Cabana, “Mission Impossible,” GLAAD, Walmart, Michael Kors, Macy's and Visa
Black Friday features prominently in our campaigns this week as Toys “R” Us offered its catalog for download on Facebook and Walmart used an app to help users locate their nearest stores — and the deals to be had there. Macy’s also released an app designed to involve users in the company’s annual Thanksgiving parade, GLAAD’s Thanksgiving effort to promote LGBT equality, movie streaming, free handbags and more.
Below is an excerpt of this week’s full Featured Facebook Campaigns entry in the Facebook Marketing Bible, which also includes detailed breakdowns of over 100 other Facebook marketing campaigns by top-performing brands and other organization on Facebook.
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