Comcast Interactive Media announced the promotion of Bruce Budkofsky to senior director, national sales for mobile, social, and strategic partnerships, where he will oversee mobile sites and apps for properties including E! Online, G4tv.com, and Fandango.
Budkofsky has been with Fandango for the past five years, leading brand-building campaigns for advertisers including Visa, Sprint, Samsung, and Warner Bros. Prior to Fandango, he spent six-and-a-half years with The Weather Channel and weather.com.
CIM senior vice president of ad sales Scott Schiller said:
Comcast Interactive Media’s portfolio of popular mobile platforms gives partners direct access to engaged and active consumers seeking out mobile entertainment. Bruce’s talent, relationships, and creative leadership will leverage CIM’s mobile platform reach and visibility, taking partners to new heights.