Facebook’s latest page timeline design — more closely imitating a user’s personal timeline — started popping up in March, but the company announced Wednesday that it is rolling out the design worldwide.
By the end of this week, all pages should have access to the new design, which places tabs in the sidebar and eliminates the post shifting when a user scrolls down.
Facebook announced this in a blog post:
In March, we announced that Pages would be getting a streamlined look to make it easier for people to find the information they want, and give Page admins easy access to the tools they use most.
Earlier this week, we announced that Facebook now has 30 million active small business Pages worldwide. And now, starting later this week, all existing Pages — including the 30 million active small business Pages — will have access to the refreshed design, as well as more control over the functionality of their Pages.
Scared about tabs? Read more about tab placement here.
Page admins, if you haven’t seen it already, will see a prompt to switch over to the new design and take a tour of the features. Regardless of the decision page admins make at this time, the design changes will take hold 2 weeks after a page admin takes the tour.
Facebook stresses that the new timeline design puts more control in the page owner’s hands, as they’re able to customize the order of the sidebar (after the people and about info sections, which are stuck at the top automatically). The new design also places key stats such as notifications, page reach, and new likes in a right-hand sidebar.
When the page design was first announced in March, Facebook put out an FAQ section for page admins and marketers.
Readers: If you’ve had access to this new design, what do you think of it?