Facebook's Board Helped Boost Ad Revenue In 2011
Two companies with seats on Facebook's board, Netflix and The Washington Post together bought a combined $8 million in advertising on the social network last year.
Facebook gets by with a little help from its friends who need advertising.
Netflix and the Washington Post, companies with close ties to Facebook, bought a combined $8 million in advertising last year, according to the initial public offer registration the social network filed yesterday.
With $3.15 billion in ad revenue for 2011, it’s not as if the pair are keeping Facebook afloat with their ad buys. But it is a nice piece of revenue from people with close ties to the company.
It’s also nowhere near what larger advertisers like Zynga dole out to the social network.
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