Facebook Users Revolt Against CBS Sports, It's March Madness!

March madness has arrived and Facebook users are going crazy with their brackets. There are currently around 20 applications on Facebook offering users with solutions but CBS Sports has paid to have the official CBS March Madness Bracket. As Mark Zuckerberg told me last week, this is nothing new. Then again, they didn’t have the platform last year during March Madness so there were no developers getting angry.

Watercooler has one of the competing applications and was able to attract almost 57,000 users yesterday alone.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in