Facebook to Start Testing New Ads Manager, Bulk Uploader Soon

As Facebook’s performance advertising business continues to grow, Facebook is adding new features to help advertisers get the most out of the system. Recently, Facebook added new targeting features, including connection targeting, multi-country targeting, and birthday targeting. Now, Facebook has confirmed to us it is about to start testing an updated Ads Manager and a bulk uploading tool to make managing Facebook Ads campaigns easier.

The new Ads Manager, which Facebook should start rolling out to a few advertisers soon, will make it easier to create, edit, and manage ad creative.

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