Facebook to Appeal Belgian Privacy Ruling

The battle over Facebook’s use of its datr cookie in Belgium has come to a head, with the company vowing to appeal a court ruling ordering it to stop tracking non-Facebook members in the country within 48 hours.

The battle over Facebook’s use of its datr cookie in Belgium has come to a head, with the company vowing to appeal a court ruling ordering it to stop tracking non-Facebook members in the country within 48 hours.

BBC News reported that if the social network does not comply with the order, it faces fines of up to 250,000 euros ($268,000) per day, with those funds going to the Belgian Privacy Commission.

The court said in a statement, as reported by BBC News:

The judge ruled that this is personal data, which Facebook can only use if the Internet user expressly gives their consent, as Belgian privacy law dictates.

A

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in