Facebook Tests User Page Recommendations

Facebook has begun testing a new feature that enables users to recommend pages to their friends as they’re browsing around the site.

While page administrators could always suggest their own content to friends, Facebook never asked users to promote other pages before. So we wonder what determines whether or not this box is displayed to users. Is it based on how often a user engages with a page? Is it based on how much money that page is spending on advertising? Perhaps it’s completely random.