Facebook tests subscribe button for pages to make it easier for users to receive updates without clicking Like
Some Facebook users are seeing a subscribe button on business pages that allows them to receive News Feed updates from a page without indicating that they “Like” it.
Facebook confirmed that it was testing the feature, which was first reported by Marketing Land. This seems to be an extension of the interest lists feature the social network launched in March. After rolling out Timeline for pages, Facebook began giving users the option to add pages to an interest list to subscribe to content without Liking the page. However,
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