Facebook Tests New Application Notifications

In what could be a huge win for application developers, Facebook has begun a short-term test to see how users react to notifications of application requests.

In what could be a huge win for application developers, Facebook has begun a short-term test to see how users react to notifications of application requests. It’s a small step that could have a huge impact on the platform.

Since first killing off notifications earlier this year, the noise from applications has dropped significantly. While most users have applauded the shift, application developers immediately felt the impact, watching application growth dissipate. Then on Friday afternoon, Facebook made a significant announcement:

Games and applications are core to many people’s experience on Facebook, which is why we’re constantly working to improve how people discover, engage and interact with them.

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