In the extremely unlikely event that you haven’t heard, Super Bowl XLVI kicks off at 6:30 p.m. Eastern Time on Sunday from Lucas Oil Stadium in Indianapolis, pitting the New York Giants against the New England Patriots.
Games are often decided by individual match-ups, so social network statistics provider ZoomSphere looked at the head-to-head pairings, by position, in terms of Facebook fans and Twitter followers.
Among the interesting findings in the infographic below from ZoomSphere:
- Despite hailing from the media capital of the universe, the Giants are dwarfed by the Patriots in terms of Facebook fans, with New England totaling more than three million and New York/New Jersey at more than 1.6 million.
- It was no surprise that hugely popular Patriots quarterback Tom Brady has three times as many Facebook fans as his Giants counterpart, Eli Manning, but this was a surprise: Patriots backup quarterback Ryan Mallett, who did not play a single down this season, is approaching 60,000 Facebook fans.
- Positions where each team has a clear advantage reflected those advantages in total Facebook fans, as well — the Patriots’ tight ends, and the Giants’ defensive ends dominated their opponents.