SocialCode, a Facebook Strategic Preferred Marketing Developer, announced Wednesday that the company has named Colin Sutton as the Vice President of Client Strategy.
Suttom comes to SocialCode from OMD, where he was the U.S. Director for Social Media, leading OMD’s social business while overseeing a group of media-focused strategists. He managed more than $50 million in advertising spend across social platform. Sutton has advised Facebook, Twitter, Tumblr, Pepsi, Audi, GE, Hershey’s, Warner Bros. and other Fortune 50 brands.
Out of SocialCode’s New York office, Sutton will help the company grow relationships with the world’s largest advertisers. He will lead client strategy and delivery for the U.S. East Coast and Central regions. Sutton will also serve as a senior consultant for top clients globally.
SocialCode CEO Laura O’Shaughnessy welcomed Sutton to the company in a press release:
Colin Sutton is one of the most respected social marketing strategists in the business. He has an impressive history of capitalizing on social media to drive larger marketing strategy, while executing social advertising programs at global scale.
Sutton is excited to start, as he noted in the press release:
Social media continue to evolve as a core pillar of marketing, which has created growing demand for highly advanced technology-driven solutions. As an agency partner for several years, I’ve enjoyed SocialCode’s partnership and innovation in driving success for our most important clients. I look forward to contributing to SocialCode’s rapid growth and client success.