Facebook Strategic Preferred Marketing Developer Nanigans, based in Boston, announced that the company has opened an office in Singapore and also appointed Cyrille Even as Managing Director.
Marc Grabowski, Nanigans COO, commented on both actions in a press release:
Expanding our global reach to Singapore was a natural progression as we continue to focus on in-house performance marketing across verticals such as e-commerce. Adding Cyrille as Managing Director, who has a successful track record of building teams and developing go-to-market strategy plans specifically in Asia is a great first step for us in the region, with many more to follow.
Prior to joining Nanigans, Even has been CEO of Boonty Asia Pte Ltd, CEO of Café.com Asia as well as COO of Mobileway. He has extensive experience in media, advertising, multinational gaming, social networking and telecommunication.
The company expanded on their Singapore plans, noting that the initial focus will be to grow its staff, as well as cultivate efforts with Facebook advertising and business relations.