Celtra Puts Rich Media Into Facebook Mobile Advertising

Celtra boasts that its Rich Media Post for Facebook creates mobile advertisements that foster relationships with fans that extend beyond social media.

Celtra, a provider of mobile rich-media advertising and analytics, debuted Rich Media Post for Facebook.

The vendor boasts that this offering creates mobile ad content that foster relationships with fans that extend beyond social media.

Rich Media Post for Facebook allows advertisers to use Celtra’s AdCreator platform to build HTML5 rich-media units customized for mobile users of Facebook, which incorporate smartphone and tablet capabilities such as touch screens, gyroscopic features, and location.

The platform taps into Facebook mobile users’ social graphs to personalize content and allow them to share interactions with their friends.

Celtra’s

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