Facebook platform roundup: Tigerlily, Unified
Enterprise marketing technology company Unified has hired Roger Clark from Interclick as CFO. Clark assisted in the sale of Interclick to Yahoo! at $270 million. In addition to this key hire, Unified has also added a number of advisors spanning from Yahoo, Adweek, IBM and MTV. The company says that it has also gained a number of high-profile customers such as Toyota and Microsoft to its 400 enterprise customers and its agencies.
New York and France-based social marketing platform start-up, Tigerlily, debuted a new tool entitled Monitoring Insights, a supplement to its Insights tool.
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