Facebook Restores Messaging For Page Admins, Sort Of

Facebook is testing another tool for page administrators: the ability to exchange private messages with members of the social network, including those who are not fans of the page.

Facebook is testing another tool for page administrators that at first glance looks like a reinstatement of something previously available: the ability to exchange private messages with members of the social network, with a couple of twists not available previously.

The social network had recently revoked page admins’ ability to send messages to individual users; this newest test feature enables pages to receive messages from individual users via a link on the page. The button also enables people who aren’t yet fans to send messages to the admin, which hadn’t been available in the previous incarnation of messaging for pages.

We Are Social Singapore and Wise both reported on the new feature, with the latter saying it has surfaced in Singapore and the former also reporting that private messaging for pages is not available everywhere yet.

For those pages included in the test, a new message button now appears at the top of...

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