App Brings Crowdsourcing To Facebook Pages

If a Facebook user has shown enough interest in your company to like your page, why not tap their insight and advice? That's the thinking behind Napkin Labs' take on crowdsourcing, an application called Brainstorm.

If a Facebook user has shown enough interest in your company to like your page, why not tap their insight and advice?

That’s the thinking behind Napkin Labs’ take on crowdsourcing, an application called Brainstorm.

Brainstorm enables page managers to ask fans of their pages for feedback, insight, and advice on anything from potential new products to design changes, and their input can then be shared across Facebook, in the hopes of generating more interest and more fans.

The free app allows users to choose from existing templates, or customize their questions with branding and images, and they also have the option of adding elements such as contests, setting response times and rewards.

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