Facebook Now Reaches 687 Million Users – Traffic Trends and Data at Inside Facebook Gold, June 2011 Edition

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By Susan Su Comment

Facebook hit 687 million users worldwide in the month of May, increasing its total monthly audience by 1.7%. Growth rates came in below April numbers, which were themselves just under March numbers. The company’s upward growth touched all regional markets outside with the exception of North America. In that region, the site saw traffic declines in both the US and Canada. Meanwhile, the site grew most in its emerging in Asia and Latin America.

The full breakdown of growth by country and demographic, including 12-month historicals and projections, is available in this month’s edition of Inside Facebook Gold.

Inside Facebook Gold is Inside Network’s data service providing monthly data on Facebook’s growth outlook through a comprehensive data feed service and growth report.

The June 2011 edition of Inside Facebook Gold includes:

  • Global Data Feed Service, a comprehensive data CSV supplying vital stats on Facebook’s audience size, demographic distribution, advertising business, and global language distribution.
  • Facebook Global Monitor, 100 pages of leaderboards and charts covering audience change in 160 Facebook country markets.

Inside Facebook Gold is a data service designed for analysts seeking to understand and maximize opportunities in the Facebook ecosystem, and presents data on key indicators ranging from the site’s traffic growth to its advertising business and its robust applications platform.

Download the June 2011 data suite at Inside Facebook Gold.