Can Advertisers Make Money Through Facebook Games?

One of the most popular early panels at the AllFacebook Marketing Conference in San Francisco Thursday was "Monetizing Facebook Games Through Advertising," where an expert panel discussed ways that advertisers can connect with gamers — and not annoy them.

One of the most popular early panels at the AllFacebook Marketing Conference in San Francisco Thursday was “Monetizing Facebook Games Through Advertising,” where an expert panel discussed ways that advertisers can connect with gamers — and not annoy them.

The panel:

  • Projjol Banerjea, director of marketing, SponsorPlay
  • Brian Blond, chief revenue officer, Vitrue
  • Chris Cunningham, CEO, Appsavvy
  • Mitchell Weisman, founder and CEO, LifeStreet Media
  • Jesyca Durchin, CEO and founder, Digital Playspace
  • Alex Dale, chief marketing officer, King.com
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