Facebook changes cover photo policy: 20% text rule in effect but content less regulated

Facebook has updated its policy for pages’ cover photos, eliminating rules against calls to action, contact info or references to price or purchase information, while maintaining the 20 percent limit for text overlay.

The new guidelines give page owners more flexibility in the type of content they include in their covers. Many were unaware of these rules or simply ignored them knowing Facebook was unlikely to take action against them for their violations. The latest guidelines for pages regarding cover photos is:

All covers are public.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in