Facebook Boosts Voting for Spike TV’s Guys Choice
Voting for the winners of Guys Choice, which debuts Friday at 9 p.m. on Spike TV, was up 115 percent compared with last year, and the cable network credited an exclusive tab on its Facebook page for the bulk of the increase, at the same time announcing social initiatives related to the event with Facebook, Twitter, foursquare, Tumblr, GetGlue, GroupMe, Instagram, and Shazam.
Voting for the winners of Guys Choice, which debuts Friday at 9 p.m. on Spike TV, was up 115 percent compared with last year, and the cable network credited an exclusive tab on its Facebook page for the bulk of the increase, at the same time announcing social initiatives related to the event with Facebook, Twitter, foursquare, Tumblr, GetGlue, GroupMe, Instagram, and Shazam.
The event was taped this past Saturday at Sony Pictures Studios in Los Angeles, and Spike bills it as “the fifth annual tribute to all things male.”
In
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in