Facebook Advertising Plans Can Be Cost-Effective, Reach More People Than Traditional Means
Business owners: you don't need to dump a bunch of money into a Facebook marketing campaign or pay top dollar for someone to handle your social media. If you're smart, there are ways to reach more people through Facebook (and get them to buy your product) for cheaper than traditional methods. Experts who contributed to the "Facebook Ads: Can They Promote More Than Likes?" panel at the AllFacebook Marketing Conference in San Francisco Friday showed how their businesses helped companies get their message out and sell without breaking the bank.
Business owners: you don’t need to dump a bunch of money into a Facebook marketing campaign or pay top dollar for someone to handle your social media. If you’re smart, there are ways to reach more people through Facebook (and get them to buy your product) for cheaper than traditional methods. Experts who contributed to the “Facebook Ads: Can They Promote More Than Likes?” panel at the AllFacebook Marketing Conference in San Francisco Friday showed how their businesses helped companies get their message out and sell without breaking the bank.
The panel:
- Michael Behrens, senior vice president, eMarketing, WebMetro
- Emeric Ernoult, founder and CEO, AgoraPulse
- Kevin Ryan, CEO, Motivity Marketing
- Marty Weintraub, CEO, AimClear
- Jeff Ferguson, CEO, Fang Digital Marketing (moderator)
Ernoult’s presentation — regarding how AgoraPulse has helped businesses market for cheaper than they were paying traditional routes, such as print advertising and billboards — was incredible.
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