Facebook Adds More Activity and Sponsored Stories to Ticker

Facebook updated its Ticker over the weekend to allow posts from more types of user activity and Sponsored Stories. These additions turn Ticker’s automatic-content stream feature into a more lively activity hub on the home page.

It seemed that Sponsored Stories would eventually appear in the site-wide Ticker after Facebook mixed condensed Sponsored Sponsored stories into the games App Ticker in August. The activity update (like the addition of Open Graph Likes to the Ticker), meanwhile, seems a bit surprising as users could already see the Likes and Comments on Stories in the News Feed and could view them on Ticker stories by mousing over the Story to generate a popover window (see screenshot below).

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