Facebook Has Its Hooks in 84% of Internet Users (Infographic)

By David Cohen Comment


How dominant is Facebook among Internet users? This dominant: 84 percent of online adults aged 16 through 64 have accounts on some combination of Facebook, Messenger, Instagram and WhatsApp.

And according to GlobalWebIndex, that figure rises to 90 percent in the 16-through-24 age group.

GWI said in an email to SocialTimes:

What’s also striking here is just how dominant Facebook has become in certain markets. As well as scoring 80 percent-plus in 28 of the countries tracked in our chart, Facebook membership of some type is near universal in places like Mexico, Indonesia and Vietnam.

These figures are extremely encouraging for the company’s future expansion plans. With growth now coming mostly from fast-growth markets (where Internet populations continue to increase rapidly), this trend suggests that the vast majority of new internet users over the coming years will join at least one Facebook-owned service.

Readers: What did you think of GWI’s findings?



Image courtesy of Shutterstock.