SHOWDOWN: Email Vs Social Media Marketing - Which One Deserves Your Dollars? [INFOGRAPHIC]

Email?

Who uses that anymore?

Well, smart marketers, for one. We’ve looked at a couple of studies of late that have compared the merits of email versus social media marketing, and the results are in: email still converts better than either search or social networking, and brands who have abandoned their mailing lists completely for the glittering lure of Facebook and Twitter might end up regretting it.

Those in the know are still putting their budget in the right places.

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