Election Day Check-In Time: foursquare Teams Up with The I Voted Project on I Voted Badge

foursquare users: Don’t forget to check in on Election Day Nov. 2, as The I Voted Project teamed up with the location-based mobile app to create the official I Voted badge, awarded to users who check in to their polling place locations and “shout” #ivoted

Jordan Raynor, president of Direct Media Strategies and founder of the I Voted Act.ly Petition, made the announcement on his blog. Highlights:

This project was designed with three purposes in mind: to encourage civic participation through the distribution of the “I Voted” foursquare badge; to increase transparency by visualizing how many voters are checking-in, and at which polling locations; and to develop a replicable and scalable system to use for the 2012 presidential elections and beyond.

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