Ebooks On Airplane Screens?

Will airlines begin to offer eBooks on flights the way they offer movies?

Last night I was flying on Virgin America and I was playing around on “Red,” the airline’s interactive entertainment system on the back on the seat and came across a “Read” button. When you push the button is says, “Coming soon,” which it has said since the airline launched back in 2007.

It made me wonder if they had plans to start featuring eBooks or short stories for free or for purchase.