eBook Tops All Trade Publishing Categories in February

eBooks hit a major milestone in February. According to Association of American Publishers (AAP) sales figures, eBooks ranked as the top format “among all categories of trade publishing” that month.

eBook sales totaled $90.3 million for the month, expanding 202 percent compared to the same period  last year. Below, we’ve embedded the full release.

Here’s more from the AAP: “This one-month surge is primarily attributed to a high level of strong post-holiday e-Book buying, or ‘loading,’ by consumers who received e-Reader devices as gifts. 

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in