EA Mobile is having one of its sale periods for iPhone and iPad games.
Eleven iPhone games and seventeen iPad games are available for purchase at up to 80% off of their normal retail price. iPhone games include Tetris, Scrabble and Risk. iPad games include the three mentioned for the iPhone plus Yahtzee Adventures, Monopoly and Battleship.
EA’s past sales have resulted in a temporary domination of the iPhone and, to a lesser extent, the iPad’s top paid apps list. However, EA may have dipped into the weekend sales strategy well a bit too often. Only Tetris has managed to be on the current top 10 iPhone app list during this sales period. And, only Flight Control HD is in the iPad’s top paid apps list during the same period. Looking a bit deeper into the list of top paid iPhone apps, The Game of Life is currentl at #16 while Monopoly is at position #18. Scrabble made it into the top 30 at #26 while FIFA 11 by EA is #30.
EA and other vendors with large app product lines may need to revise their marketing strategies in order to gain attention for their products.