Until now, Worlds In Time has been available to play on its own site but players have been able to login with Facebook Connect. The BBC tells us there are more distribution deals in development. Speaking to us last week, EVP Digital Entertainment & Games Robert Nashak told us the game’s already seen substantial traffic growth from these deals, but didn’t reveal any specifics.
Even though these platforms don’t command the same number of users that Facebook does, they’ve proven incredibly lucrative for many developers. GameStop-owned Kongregate is becoming a serious contender for attracting developers onto its network, especially since it handles advertising duties (particularly tempting for smaller companies without a large budget to spend on acquiring users) and contains a substantial audience of hardcore players.
This isn’t the only BBC social game to find success away from Facebook. In September, Nashak spoke with us at length about Dancing With The Stars: Keep Dancing and how the BBC runs the game on the websites of TV channels that air Dancing With The Stars (or a regional version). Even though the game doesn’t appear on Facebook, it’s a successful title that keeps fans engaged with the brand year round. That said, the company does still have some games on Facebook like Top Gear and Jane Austen: Rogues & Romance through its partnership with 6waves.
You can read our review of Doctor Who: Worlds In Time here.