Dennis Crowley Really Wants You To Use Foursquare for Local Search
Dennis Crowley, CEO of Foursquare, is betting that the service will unseat Yelp and Google as the go-to for local search.
In an Internet Week fireside chat, Dennis Crowley assigned homework to his audience: 1) Download the Swarm app. 2) Try using Foursquare for local search.
Crowley hopes that Foursquare will unseat Yelp and Google as the go-to for local search. Earlier this month, the company announced that it was unbundling two features of its former app: check-ins and discovery. “We’ve heard very, very few negative pieces of feedback,” said Crowley. “A lot of the [changes] has been very well-received.”
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