Univision Ad-Sales Head David Lawenda Joins Facebook As VP, Global Sales, U.S.

Facebook continued to strengthen its ties with the television industry with its addition of former Univision President of Advertising Sales and Marketing David Lawenda as vice president, global sales, U.S.

Facebook continued to strengthen its ties with the television industry with its addition of former Univision President of Advertising Sales and Marketing David Lawenda as vice president, global sales, U.S.

Lawenda will lead the social network’s U.S. sales team, overseeing sales and marketing relationships with brands and agencies, and he will be based in New York and report to VP of Global Marketing Solutions Carolyn Everson.

Prior to Univision, Lawenda worked with Viacom, where he helped launch and brand networks Spike TV and UPN, as well as at Turner Broadcasting System and DDB Needham.

Everson said in Facebook’s announcement of the hire:

David is a fantastic and proven leader with a deep understanding of how to build brands and drive return on investment for brands and agencies.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in