Czech National Symphony Orchestra Performs "Carmen" with 227 Tablets and Smartphones

Publicis Conseil launched its all-digital banking service, Hello Bank!, with a little help from B-Reel and 60 performers of the Czech National Symphony Orchestra. The video is an actual live performance of “March of the Toreadors” from “Carmen” conducted by Libor Pesek on April 30, 2013.

B-Reel created 227 interfaces for all 60 instruments in two weeks – all connected via wi-fi. The performance looks staged, so B-Reel also released a behind-the-scenes video for naysayers.


AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in