Customers Say the Darndest Things on Social Media

When they're not putting out customer service fires and generating memes, social media monitors everywhere are thoughtfully reading through our comments on their pages. It turns out that we're hilarious, said panelists at Business Insider's Social Media ROI conference in New York City, and sometimes we're even helpful.

When they’re not putting out customer service fires and generating memes, social media monitors everywhere are thoughtfully reading through our comments on their pages. It turns out that we’re hilarious, said panelists at Business Insider‘s Social Media ROI conference in New York City, and sometimes we’re even helpful.

Case in point: controversy ensued when environmentally friendly Seventh Generation partnered with Dr. Seuss’ The Lorax on a new line of diapers with cartoon characters at the top.  Although the story of a boy’s quest to find a real tree in an artificial city has a strong message about sustainability, not all Seventh Generation customers made the connection.

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