Facebook Commerce Solution CropUp Pops Up In Public Beta

The social-commerce marketplace on Facebook and other social networks got a bit more crowded with Tuesday’s announcement that CropUp launched its solution in public beta.

The social-commerce marketplace on Facebook and other social networks got a bit more crowded with Tuesday’s announcement that CropUp launched its solution in public beta.

CropUp enables brands to skip the process of setting up storefronts on Facebook and other social networks by highlighting their products or services within the social stream, where they can be purchased directly.

The company said that once merchants register on the site, they simply add names, descriptions, and photos of their products or services, after which each entry is assigned a unique CropUp URL.

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