Facebook Adds Places Check-Ins and Deal Claims to Page Insights

Admins of claimed Places pages can as of today see a Daily Places Activity section when viewing Insights. This section includes the number of times users have checked in to their Place or claimed a Deal they’re offering when viewing Insights. The data will help admins deduce foot traffic trends and help them refine their Deals for better performance.

Facebook launched its location service Places in August and its check-in rewards system Deals in November, but admins haven’t had access to detailed performance of these features until now.

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