CEOs With Social Media Presence Are Seen as More Innovative
While executives may see social media as not worth their time, they should probably re-think that mindset.
CEOs are turning to social media more than ever, but they’re still not fully leveraging those tools, according to a new report from Domo and CEO.com.
The researchers looked for social profiles for every CEO of a Fortune 500 company on Facebook, Twitter, LinkedIn, Google+ and Instagram. They found that 68 percent of Fortune 500 CEOs lacked a social presence – they weren’t on any of the major social networks. These CEOs are seen as less innovative than their tweeting counterparts.
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