Celebrity Social Media Sponsorship Platform Thoughtful Launches
Thoughtful launched on Thursday with a new model of celebrity sponsorship on social media. Brands and nonprofits can look for celebrities to promote their work, subject to a minimum ad spend of of $25,000. Celebrities can also solicit introductions to causes or products that interest them. Thoughtful claims to have 250 celebrities lined up to participate.
Thoughtful launched on Thursday with a new model of celebrity sponsorship on social media.
Brands and nonprofits can look for celebrities to promote their work, subject to a minimum ad spend of of $25,000. Celebrities can also solicit introductions to causes or products that interest them. Thoughtful claims to have 250 celebrities lined up to participate.
“The service works like a matchmaking service for celebrities, brands and causes,” explained Founder and CEO Derek Rey, formerly of Ad.ly.
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