CASE STUDY: How Beyond Diet Fattened Up Using Facebook’s Partner Categories
How did natural diet company Beyond Diet fatten up after a Facebook advertising campaign focused on third-party partner categories data? Online advertising agency Quality Score and Adquant, a Facebook Preferred Marketing Developer, offered details on the successful effort.
How did natural diet company Beyond Diet fatten up after a Facebook advertising campaign focused on third-party partner categories data? Online advertising agency Quality Score and Adquant, a Facebook Preferred Marketing Developer, offered details on the successful effort.
Beyond Diet is a natural diet created by certified nutritionist Isabel De Los Rios, and Quality Score’s objectives for this campaign were to:
- Drive consumers to sign up for the Beyond Diet program.
- Increase sales of natural products on the Web store.
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