Facebook’s Carolyn Everson On Right-Hand-Side Ads, Mobile, Instagram, And Hashtags

Facebook Vice President of Global Marketing Solutions Carolyn Everson touched upon several topics in a conversation with Ad Age, including the future of right-hand-side ads, the social network’s mobile advertising prospects, potential advertising on Facebook-owned photo-sharing network Instagram, and possible monetization of Facebook’s new hashtags.

Facebook Vice President of Global Marketing Solutions Carolyn Everson touched upon several topics in a conversation with Ad Age, including the future of right-hand-side ads, the social network’s mobile advertising prospects, potential advertising on Facebook-owned photo-sharing network Instagram, and possible monetization of Facebook’s new hashtags.

After spending the past six months in London — where she oversaw the hiring of Nicola Mendelsohn as VP and managing director for Europe, the Middle East, and Africa, replacing Joanna Shields — Everson is currently attending the Cannes Lions International Festival of Creativity on her way back to the U.S.

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