REPORT: Despite Facebook’s Social Recruiting Growth, LinkedIn Still Dominates
Despite the growth of social recruiting on Facebook, Bullhorn Reach maintains that LinkedIn still dominates the field, and that Facebook still trails Twitter, as well.
Despite the growth of social recruiting on Facebook, Bullhorn Reach maintains that LinkedIn still dominates the field, and that Facebook still trails Twitter, as well.
The customer-relationship-management and social-recruiting software and service provider found in a study that only 22 percent of recruiters used Facebook to seek candidates in 2012, compared with 97 percent for LinkedIn and 27 percent for Twitter.
Bullhorn Reach also found that only 12 percent of its network of more than 160,000 recruiters was active on all three social networks, with 14 percent combining LinkedIn and Twitter, and just 8 percent using LinkedIn and Facebook.
And the company found that 15 percent of recruiters had networks of between 1,001 and 2,000 connections on LinkedIn, while 50 percent of those using Twitter had fewer than 50 followers, and 26 percent of those using Facebook had fewer than 200 friends.
Finally,
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