Learn About Influencer Engagement via My Affair With a Food Startup

Maple and I have gone from being passionately, ordering-twice-a-day in love to more of a boring, happily married couple.

I normally don’t engage in public displays of affection, but right now, my affair with a food-delivery startup is on display all over New York and Twitter. That’s my tweet in the photo to the right.

Let me explain: In October of last year, a startup called Maple began servicing a swath of New York that includes both my apartment and my office. Maple differs from other applications in that it doesn’t source its food from a variety of restaurants, nor is there a physical Maple location where you can get the same dishes available in the app.

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