'The Future of Advertising' : Best Longform.org Story of the Week
Some critics worry that smartphones and tablet computers will ruin our ability to focus on long form material. To fight this trend, we will have the editors of Longform.org pick an essay for your weekend reading pleasure every week.
For this week’s post, editors Aaron Lammer and Max Linsky chose “The Future of Advertising” by Danielle Sacks from the November issue of Fast Company.
Here’s more about the pick: “The advertising industry hasn’t gone through a major creative revolution since the 1960’s.
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