Be Yourself On Twitter (Everyone Else Is Already Taken)
(Apologies to Oscar Wilde.)
We’ve been here before, but it’s due a refresher.
When you publish and interact with your network on Twitter, are you being yourself, or a version thereof?
If it’s your best version, then fine – everybody does that to some extent. You’d be foolish not to.
But if it’s a completely different take on the real thing – the unyou, if you will – then it’s only a matter of time before you get busted, because you can only maintain this illusion for so long, especially if you’re using Twitter to provide a service or sell product.
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