What Can Automakers Tell From Facebook Likes? (Infographics)
What do the demographics behind users who like their Facebook pages say about 23 top automakers? Auto Insurance Center has the answers.
What do the demographics behind users who like their Facebook pages say about 23 top automakers? Auto Insurance Center has the answers.
According to Auto Insurance Center, seven of the top 10 automakers by Facebook likes were luxury brands, with the top three spots going to Mercedes-Benz, BMW and Ferrari, respectively.
However, Auto Insurance Center also found that like totals and sales don’t necessarily line up, noting that first-place Mercedes-Benz sold 330,391 vehicles in 2014, compared with more than 1 million by Jeep, which came in at No.
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