Jackie Aina

A U.S. Army veteran turned beauty-industry superstar, Jackie Aina rose to prominence in the 2000s via her YouTube channel. After spending years creating content for others, she launched her own line of products, FORVR Mood, with the tagline, “Self-care isn’t selfish.” FORVR challenges cultural assumptions of the “strong Black woman” by positing that Black women need self-care as much as anyone else. Making her Met Gala debut in September 2021 with a look that combined the bright colors of the cult classic BAPS with Barbie iconography, Aina’s knack for making a statement while delivering a message of self-love is a big part of why she’s struck a chord with so many beauty fans. —S.C.
Instagram: @jackieaina
Followers: 1.8 million

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