Attorneys Using Facebook Pages For Marketing Purposes

Facebook pages are helping a wide array of entities get their name out there — not just companies. Attorneys are also establishing a presence on the social network. Attorney and marketing maven Michael J. Evans recently posted on his blog tips for fellow lawyers to become successful on Facebook.

Facebook pages are helping a wide array of entities get their name out there — not just companies. Attorneys are also establishing a presence on the social network. Attorney and marketing maven Michael J. Evans recently posted on his blog tips for fellow lawyers to become successful on Facebook.

As has been repeated by countless Facebook marketing gurus, Evans points out that having a Facebook page is not just about likes. He notes that Facebook fans can be unscrupulously purchased, but since they’re not actual people who can have a conversation, engage, or inquire about your services, they are pretty much worthless:

The Facebook fan marketers fall into two categories.

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