Facebook Cuts Down on Implicit Sharing

Facebook’s new guidelines for developers outline circumstances in which implicit sharing will be denied and require apps make requests for “explicit” shares.

From the Facebook blog:

In general, we’ve found that people engage more with stories that are shared explicitly rather than implicitly, and often feel surprised or confused by stories that are shared implicitly or automatically. Over the past year, the number of implicitly shared stories in News Feed has naturally declined. This decline is correlated with how often people mark app posts as spam, which dropped by 75 percent over the same period.