appnext aims to improve game discovery and ad revenue for developers now on mobile

Social games network appnext has announced that it has brought its in-game advertising network to mobile. Game developers will now be able to bring players to other games and applications through unobtrusive in-game advertising in their mobile applications. With Facebook’s heavy emphasis on mobile in the last year, the addition of mobile advertising looks to solve the pain points of app discovery and interruptive advertising.

With appnext’s mobile game monetization and discovery network, game developers can present advertisements through an in-game event or with the branded “More Games” tab.

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