Apple's App Store Now Supports Subscriptions For Media Publishers
After helping News Corp. launch The Daily, a new tablet-based news service a couple weeks ago, Apple is now providing the same subscription service to all other developers and publishers in its App Store. The company’s press release — timed for right in the middle of the largest mobile conference of the year, the Mobile World Congress — details the product, and how Apple stands to benefit.
Chief executive Steve Jobs explains: “Our philosophy is simple—when Apple brings a new subscriber to the app, Apple earns a 30 percent share; when the publisher brings an existing or new subscriber to the app, the publisher keeps 100 percent and Apple earns nothing.”
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